PERSONALITY
FAMILY
TRUST
GARBO
HUMANIZED
SOPHISTICATED
BOHEMIUM
STRONG
MANIFEST
Brands evolve.
Seeking new perspectives on its silhouette, the rebranding of Coninck barber shop,
brings in its form, simple fonts and well-defined lines the energy and strength of the brand
that has followed generations in its trajectory.
It has elements that transcend generations, bringing traits to the figure of the barber.
of the monarch of the Coninck family together with the longevity of the brand. the description of the brand
was changed from a shop to a club, bringing the comfort and experience of a barbershop,
a unique space where the chat and beard and hair are sculpted.
The brand explores figures of the Coninck family coat of arms, represented in the silhouette of
two crossed birds manifesting the lineage of barbers that keep the tradition.